Hospitality leader boosts direct bookings with MiQ's Cookieless Solutions
Omni Hotels and Resorts possess a wealth of robust first-party data, coupled with an unwavering commitment to privacy-first practices. This commitment drove our enthusiastic collaboration for a groundbreaking campaign, working with PMG and MiQ to leverage the latest advancements in cookieless solutions from Google’s Display & Video 360 and LiveRamp. This privacy-first approach ensures a fully personalized experience without compromising sensitive identifiers. We are committed to pioneering more opportunities in the cookieless future across both open and closed web environments.