MiQ
UNLOCKED

Get up to speed with the hottest topics and technologies in advertising by booking a session with one of our brightest MiQers.

What is MiQ Unlocked?

We’re opening our doors to you! This is your chance to book a session with one of our experts on the top programmatic trends or on a topic of your choice.

Whether it’s for big groups or small teams, whether you’re all in one place or all dialling in online, whether you’re programmatic newbies or you’re right at the forefront of ad tech…

Our Unlocked sessions are all tailored to deliver the knowledge you need in whatever way works best for you.

Choose your
Session
Book a session specific to your need
Choose a session from our most popular curriculum tracks, or you can request a session relevant to your precise business challenge.

Programmatic Performance

Learn about the basics through to the newest trends in programmatic advertising - why we use it, how to spot trends, the power of programmatic data in creating strategies for your campaigns.

Sessions include (but not limited to):

Programmatic 101
Programmatic 201
Major breakthroughs in campaign optimization
The programmatic leap toward carbon offsetting

Advanced TV

Find out all the ways smart television data lets you make the most of your TV investments by connecting digital and TV to drive the best outcomes for your brand.

Sessions include (but not limited to):

Defining Advanced TV in 2022
Keeping up with your TV audience
Getting the most out of YouTube advertising

Amazing Analytics

Discover the fascinating but sometimes befuddling world of data science and analytics, and what can be achieved by connecting datasets together.
Sessions include but not limited to:

Data connection 101
Is it time to pay attention to attention?
Modernizing media measurement

Deciphering Identity

Get up to speed with everything that’s happening in the world of identity - what you need to be doing right now, what’s solutions will replace cookies, and how you can make them all work together.

Sessions included but not limited to:

Global privacy regulations 101
How the industry is preparing for the new era of consumer privacy
Why all brands need a 1st party data strategy

Build your own

Looking for insights on what’s shaping advertising in your industry? Got a specific business challenge like launching in a new market? We can design a session to do just that.
Sessions include (but not limited to):

Pharmaceutical
Travel
Cannabis
Reaching China
Shopper/CPG

Sustainable ads

Shape the future of programmatic with sustainable advertising – ad solutions that are good for your campaign and better for the planet. In this session, your team will learn:

What makes media sustainable
Sustainable ad world terminology
What’s measured, benchmarks, Green Scores, and more
Quick tips to improve sustainability today

Artificial Intelligence

This session provides essential insights to navigate the dynamic world of artificial intelligence and its impact on programmatic advertising. The session will cover:

Exploring the evolution of AI
Highlighting the significance of AI and Human Intelligence
The Future of AI in Programmatic

Attention measurement

Attention measurement can signal if ads are actually seen, but it’s not a standardized metric. As each player defines their own methodology, measurement just gets more confusing. So how can marketers leverage this trendy metric today? Is it finally time to pay attention to… Attention?

In this industry upskilling session we will cover:

Deciphering Attention and how we got here
Use cases for Attention metrics
Current challenges and how get started

Programmatic 201

Programmatic advertising is evolving quickly, with challenges and opportunities. The ANA report highlights a promising $22 billion potential for industry efficiency enhancements. In this session, we'll explore:

Exploring the current challenges within programmatic advertising
Understanding the advantages of adopting an agnostic approach
Diving into advanced trading techniques that can help create better quality and more value for your programmatic investments

Definitely the clearest thing I’ve seen on this subject [the cookieless future], incredibly open, and practical. Please thank the team from me and everyone at Mediahub!

CEO at Mediahub, UK

The most informative and best session we have ever received from a partner.

MiQUNLOCKED

Our Unlocked sessions are all tailored to deliver the knowledge you need in whatever way works best for you.

Choose yourSessionBook a session specific to your needChoose a session from our most popular curriculum tracks, or you can request a session relevant to your precise business challenge.

Book a session specific to your need

CEO at Mediahub, UK

Director of Performance Acceleration at Merck, US

MiQ
UNLOCKED

Choose your
Session
Book a session specific to your need
Choose a session from our most popular curriculum tracks, or you can request a session relevant to your precise business challenge.