Identity: What activation looks like in a world without cookies

In this short ebook, you’ll find out:

• The three big changes that will determine what post-cookieless activation actually looks like.
• Why you need to keep your options open and get the best out of authenticated data, anonymous data and clean room analytics.
• How we can reframe the identity question and get back to asking the question that really matters: how do you get the best insights, reach and performance from your campaigns?