Research &
insights
The latest insights and trends for marketers and advertisers who want to get up to speed with what’s going on in our industry.
234 million people in the US are already watching Connected TV (CTV). In the UK, video impression share has soared by 18.7%, while 78% of Australians are streaming content.
If these figures sound impressive, that’s because they are. And with so many more ways to connect to your best audience with CTV, it’s more important than ever to deliver campaigns that win.
Our new Advanced TV reports cover insights from the US, the UK, and Australia. Inside, you’ll discover: